Kuningiisidlali sokukhangisa sekheshis emapaki ezimboni, izakhiwo commercial kanye nezitolo izikhungo.Njengenye yemidiya okuxhunyanwa nayo kakhulu empilweni yasemadolobheni, isidlali sokukhangisa ngekheshi sithandwa abakhangisi abaningi futhi sesiyithuluzi elibalulekile lokumaketha nokukhulisa ukukhangisa.Uzihlela kanjani izinhlelo zokwethulwa kwesidlali esikhangisayo ukuze uhehe izethameli eziqondiwe zabathengi?Yiziphi izinyathelo zokuphepha zokwethulwa komdlali wokukhangisa wekheshi?Singawuphinda kanjani umphumela wokukhangisa?
1. Ulimi lokukhangisa olukhulunywayo lwekheshiumdlali wokukhangisa
Ulimi lokukhangisa kufanele kube isiqubulo esifingqiwe, esiqukethe ezaso izici zomkhiqizo kanye nezinzuzo.Ulimi lokukhangisa luyi-colloquial.Ilula, iqondile futhi iyaheha.Umkhiqizo unezici ezivelele, ezingathatha ngokushesha izingqondo zabasebenzisi, futhi zenze ukukhangisa kube lula ukukhumbula nokuqondwa ngabasebenzisi.
2. Okuqukethwe kokukhangisa kwekheshiumdlali wokukhangisaiyathandeka
Inhloso eyinhloko yokuqukethwe kwesidlali esikhangisayo sekheshi noma isibonisi sobuciko noma ubuchopho bomlingo ukwenza abantu bakhumbule isikhangiso.Izithameli azikwazi ukukhumbula zonke izikhangiso, kodwa iphuzu elivelele kuphela, okuyiphuzu lokukhumbula esikhangisweni.Uma nje kukhona inkumbulo enjalo kokuqukethwe kokukhangisa, khona-ke lesi sikhangiso singahlaba abantu umxhwele ngokuphumelelayo.
3, Ukukhethwa kwefomu lokukhangisa lokukhangisaisidlali sokukhangisa sekheshi
Izinhlobo ezehlukene zokwethulwa kwezikhangiso zinezikhalo ezihlukene ezithamelini kanye nemiphumela yokudlulisa ulwazi.Umkhangiso wevidiyo yekheshi elishintshashintshayo, inhlanganisela yomsindo nesithombe iyathandeka kakhulu, futhi ifaneleka kakhulu ubuciko, indaba nokunye ukuvezwa kokuqukethwe, futhi uphawu lungena enkumbulweni yabathengi.Isikhangiso sefreyimu yekheshi singenza isikhangiso sisabalale ngokuzinzile isikhathi eside, kuyilapho ukukhangisa kwevidiyo yekheshi kungadonsa ukunaka kwabasebenzisi futhi kujulise umbono wabo.Imikhiqizo idinga ukukhetha amafomu emidiya ngokwenhloso yokuxhumana.
4. Sula core iqembu labasebenzisiisidlali sokukhangisa sekheshi
Ukuthola umuntu olungile kuyisiqalo sazo zonke izenzo zokumaketha.Ngokusho kwabadlali abakhangisayo bekheshi abahlukene abahlanganisa izakhiwo zokuhlala, izakhiwo zamahhovisi, izakhiwo zezentengiselwano, amapaki ezimboni, izibhedlela, izikole, njll., izethameli zihlukile.Ngakho-ke, ngaphambi kokwethula isidlali sokukhangisa sekheshi, umkhiqizo kufanele uhlonze iqembu labasebenzisi eliyinhloko futhi ukhethe izigcawu ezifanele zamakheshi ngokufanele.Isibonelo, imikhiqizo yansuku zonke yamakhemikhali, ukudla, imfundo, izinto zasendlini kanye neminye imikhiqizo eqondiswe emindenini ifaneleka kakhulu ukukhangisa ngezinkundla zokuxhumana.
Ngamafuphi, isidlali sokukhangisa sekheshi siyindlela esebenzayo yokuthi amabhizinisi angene ekuthatheni izinqumo zabathengi.Kungashiwo ukuthi umdlali wokukhangisa wekheshi angakwazi ukudlulisa ngokushesha nangokucacile ulwazi lokukhangisa ukuze afinyelele umphumela owufisayo wokukhangisa wamabhizinisi, ngaleyo ndlela abe isiteshi sokumaketha esingenakuzitshwa ukuze amabhizinisi nabathengisi benze ukukhangisa ngokungaxhunyiwe ku-inthanethi.
Isikhathi sokuthumela: Oct-24-2022